Best CRM Software Comparison

Best CRM Software Comparison

At Gopher, we are masters of lead generation. However, when leads come in, it is how you manage them that converts them into business. This past month we have been very busy with inbound customers and searching for the right Customer Relationship Management. In the process of choosing a CRM, we’ve prepared a table based on our research to help others choose the best CRM to match their customer needs.

CRM STARTING PRICE SIMPLICITY FUNCTIONALITY
Close.io $65/User/Month Gopher’s current CRM and the number one sales platform for startups in 2015. Close.io is simple and intuitive for new users. From the lead import process to conversion, the platform makes it easy for users to navigate and see the information they need when they need it.
  • Contacts, Leads & Opportunities
  • Windows/Mac Native Apps
  • 2-Way Email Integration
  • API Access
SalesForce $25/User/Month The leader and mother of all CRM’s. Will probably cover all your CRM needs, but for a high cost with a complex interface. The backend interface relies on heavy data entry and may be overwhelming for smaller companies. Salesforce does not utilize a modern design and should strive to make the platform more intuitive for new users. Good for large companies that can invest time and money into CRM and  sales training.
  • Automatic data capture
  • Customizable sales tracking for one list
  • Intelligent follow-up reminders
  • Contact auto-complete
  • Shared address book
  • Sent-email notifications
  • Seamless collaboration
  • Smart mobile apps
  • Chrome extension
  • Webinars and live training
Insightly Free for up to two users Insightly is good for small to midsize businesses. It has decent integration and is great on the go. The platform is a little bit bare and does not engage users as well as some of the other CRMs. However, it is quick to set up and free for anyone to try to see if they like it.  
  • Email Templates (5)
  • Mass Email (max send 10/day)
  • 10 Custom Fields (2 per record)
  • 2,500 Records
  • Up to 200 MB Storage
  • 500 Rows File Import Limit
  • Online Community Support
Nimble $15/User/Month Nimble is one of the only CRM solutions for small businesses to fully integrate and sell through social media accounts. It has great and simple integration through platforms like Linkedin. A good option for the social media seller.
  • Multi-user account
  • Unlimited network connections
  • Unlimited communications history
  • Unlimited number of deals
  • Advanced field customization
  • Full access to 3rd party integrations
Capsule Free for up to two users Upon setting up a Capsule account the platform is fairly simple to navigate. The learning curve is quick and they offer a mobile app. Capsule focuses on smaller companies providing a very good and flexible API. This makes Capsule very compatible and adaptable to plugins expanding what they can do for you. Good for startups that want custom integration with their CRM.
  • 10MB storage
  • 250 contacts
  • Unlimited opportunities
  • Unlimited cases
Base $25/User/Month(up to 5 users) Base offers a web and mobile platform. It has a simple “no frill” interface which onboard its users nicely. This CRM  focuses more on your sales team’s efficiency as opposed to new leads. Although it starts simple, the platform has issues when it comes to syncing Gmail contacts and to the mobile app. It is a competitive CRM but still lacking some necessities that larger businesses may need.
  • Mobile apps
  • Geolocation
  • Call Logging and Recording
  • Customization, Filters, and Tags
  • Lead, Contact & Deal Management Tools
  • Custom Pipeline Stages
  • Task Management
  • Email Automation
  • Plugins & Integrations
  • Built-In Dialer
Gopher
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We hope that our extensive research has helped direct your business towards a suitable CRM. All the platforms we listed above offer free trials…if you’re still undecided! Please be sure to subscribe to our newsletter at the bottom of the page, or get in touch with us to tell us a little bit about your business needs.