04 Jan The Best Gopher Leads of 2016
You thought the Glengarry leads were the crème de la crème…wait until you see the best of Gopher leads of 2016.
If you ask us, not all business leads are created equally…sometimes we like to pick favourites. That’s why we scoured our Gopher lead database to pick the best ones of 2016.
Over the past year, we’ve seen our clients capturing all sorts of amazing leads in different places at different times. These ones are just too perfect not to share. Below are our Top 3 Gopher lead stories.
1. “Customer wants internet”
This lead is an example of the amazing efficiency and teamwork that can be expected through a Gopher program. We developed a technician lead program for a telecom client to spur interest in new services to their existing customers through their frontline technicians. This particular lead was captured by a technician, Ty, while installing digital TV service at a customer’s home. Ty noticed that the customer did not have internet service with his company and found out that the customer was interested in finding the best deal for Internet service. Ty was able to capture this interest using the Gopher app and send it back to his sales team as a highly qualified lead. His counterpart in Sales presented the offering to the potential buyer and closed the sale in just 3 hours!
Here’s the dialogue between the technician and the sales agent when the deal closed:
2. “Upgrade to an 8yd bin”
When it comes to contributing to the overall success of your business, your team will pleasantly surprise you. We have seen leads come through at all hours of the night and day. This particular client in the waste and recycling collection industry uses Gopher to find new customers as well as opportunities to upgrade service level at existing customers (upsell and/or cross-sell). J, one of their hard-working truck drivers, was out servicing clients on his route early one morning when he came across a great service upgrade opportunity. J saw the client’s bins that were overflowing and thought the client could appreciate a service upgrade. He submitted this lead at 5:00 AM in the morning, the lead was acted on and closed by the end of the week!
3. “6 yd twice a week, is getting quotes. He is expecting a call”
Some leads are just a perfect match! This one came through at a smashing cocktail party. An executive “Gopher” on the lead referral network at a waste collections company, met a prospect at an event. He took a quick picture of the prospect’s business card at the event and sent it to the Sales team immediately through the Gopher Leads platform. Sales made the call and sealed the deal. A quick picture of the prospect’s business card made it effortless for the sales agent to reach the prospect and close a deal.
And there you have it, Gopher Leads’ top 3 lead submissions to motivate your teams to kick off a successful 2017! So as you plan your sales strategy for 2017, consider the tremendous potential in connecting with your frontline. If you would like to learn more about a Gopher campaign for your organization, we are always here for you. Wishing you a healthy and a prosperous 2017!